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With more than a century in the luxury watch business, what started as a quest for extraordinary brilliance in time-telling metamorphosed into a household name and buzzword for extreme luxury.

The brand that eventually became Rolex started in the UK in 1905 before its incorporation in Geneva in 1920. Since then, it has become the poster child for chronographs, reliability, precision, craftsmanship, and, of course, luxury. The consistently high Rolex price reflects the brand's unparalleled commitment to quality and prestige.

Over the years, Rolex watches grew from just a wrist-bound clock to an absolute status symbol and renowned store of value. Made with the highest standard of craftsmanship, Rolex watches are waterproof, comfortable, durable, luxurious, yet simple.

Their premium materials and sheer exclusivity made Rolex Watches in London undebatable and easily positioned it as the biggest premium brand in the world. If you’re still looking for the most stylishly exquisite piece to shop for that grand occasion, look no further, as Rolex has everything you need around your wrist. Visit our Mayfair Boutique or shop online to get an original Rolex for sale in London.